重新出發

畢業後踏出社會，打算當上一個小編輯。不過身邊不少朋友都勸我，香港做文字工作好難生存。我還是不「信邪」，雄心壯志般踏上征途，最後發現要當上一個稱職的編輯確實不容易。

幸運的是，我第一份工作就是為由本地一間銀行建立，以教導年輕人理財為主題的網站撰寫網誌，我不但當上了一個編輯，更可以每天於網站發表文章，確實是一份「筍工」吧！不過第一天的工作，我就要人格分裂，大玩角色扮演遊戲……

因為我要同時扮演三位「理財達人」、擁有不同背景習慣、一共分裂出三種性格特徵，加上我自己，便要處理四重人格。還有什麼理財之道，我本來就是有限公司，一時之間覺得進退兩難。

唯有努力寓工作於娛樂，以尋找靈感為名，於辦工時間翻上旅遊雜誌，每到假日就四處吃喝玩樂。日子有功，除長了點肥肉之外，亦都累積不少有關旅遊為題材的文章。

有時懶得構思，甚至會出賣朋友，分享一下與他們相處時的奇聞趣事。雖然不算大製作，但也別有一番趣味。日子過去，得離開這工作崗位，雖說天下無不散之筵席，但總有點不捨得與文字為伴的日子。

總結半年多的編輯生活，原來到處發掘新點子，也是一件賞心樂事。或者，我喜愛的不是文字、不是創作，而是與人分享我生活中的喜樂。

最後，我在想，是時候重新出發！

Xanga vs Facebook

Xanga was very popular last few year. However, the use of Facebook change our world.
I find that internet users, this generation, become lazier and be addicted on Facebook game (happy farm?)

Let's us to review...
We typed everything on our Xanga everyday...like what we ate, what we played, who played with us..........audience can imagine all the pictures through our wordy words.

However, nowadays, we only type as little as words on facebook "status". From "in a relationship" to "single" or from single to in a relationship", we can't see any touching or memorable story again.....only a status. it has represented everything.

Xanga changed our world.......facebook is changing our world...........next station is.....................??

Be motivated

Recently, our government plans to push creative industries. It would be a good chance for local advertising firm to develop Hong Kong own culture. Comparing with the advertisements from Thailand, Tai Wan and Japan, Hong Kong Ads seem lack of its own characters.

Japan creative industries are good at design and packaging. Thailand’s TV commercials are creative and funny. Tai Wan copywriters always write a beautiful Tagline, slogan and body copy. Then how about Hong Kong?

I think it is time to change. It is time to create new advertising concept in Hong Kong. And I hope that I can be the one to change advertising industries.